If you’re like most people and constantly struggling with a cluttered inbox, you might be able to get some help soon. Gmail appears to be testing a new ‘subscription’ filter that will isolate pesky newsletters and promotional emails, making it easier to achieve the coveted and seemingly impossible ‘inbox zero’ status. Gmail’s existing intelligent filters already help users manage their mail, but the newly discovered “Subscriptions” filter, discovered by AssembleDebug via PiunikaWeb, promises to provide much more granular control. This “Manage Subscriptions” filter, located under “Labels” in the Android app sidebar, intelligently analyzes your email patterns. According to strings found within the code, this filter reportedly does the following:
- Segment subscription senders by email frequency (“less than 10,” “10 to 20,” or “20 or more” emails per quarter. This helps you quickly identify spammers.
- Simplify the process of opting out of unwanted subscriptions by including a clear unsubscribe button directly within the filter.
Image source: PiunikaWeb
Image credit: u/BlanchDuBois74 and u/bsewall on Reddit
This feature has the potential to be very useful to anyone who frequently subscribes to services or mailing lists and is struggling with an overloaded inbox. Gmail’s “Subscriptions” filter promises a more efficient inbox experience. I’m looking forward to being able to include all of these emails in one label without having to set up tons of filters to catch them all. Additionally, having a faster way to unsubscribe will help you proactively manage your subscriptions, saving you valuable time and reducing email clutter.